Closing the Gap on Mental Health Support for Hispanic Communities

TuConsejeria is an affordable web-based solution, allowing any person to receive real time psychological support from mental health professionals.

Dania Cifuentes

Pyschologist

Co-CEO

One pager

Venture Summary

TuConsejeria has operations in Guatemala and the United States. During and after the pandemic, we were able to reach more people and support more organizations in all the region.

Incorporation:

Guatemala: Sociedad Anónima.

USA: Limited Liability Company

Track record:

-Benefiting +7,000 youth individualsvulnerable to migration from Guatemala in partnership with USAID and different contractors.

-Providing mental health support to 100 indigenous women in partnership with amicro finance organization.

-70+ Partnerships from Mexico to Colombia.

-Experience with youth and underservedpopulations and minorities.

-Revenue of $150K+ by end of year 2022,4x revenue growth in the last 2 years.

Growth plan (USA)

Q2 2023

Fairfax County alliance to deliver services for 1st generation Hispanics. Launch service in Honduras and El Salvador.

Q1 2024

Start providing services in Virginia, Maryland and New York (2000 users per state for 3 states, 6000 new users).

Q2 2024

Start services in states with the most migration from Latin America (Florida and California) 12,000 new users. Growth focus: temporary workers (US), detentions centers (US), non-profits in the Americas. B2C model.

Executive summary

Our mission is to provide remote services for mental health to underserved populations, focusing on women who experience domestic violence, youth and suicide support. We offer 3 affordable and confidential services: chat support for emotional crisis, video/audio counseling and support groups.

Problem

Access to mental health professionals is very limited in underserved populations and it is considered a privilege. It is estimated that more than 70% of people lack access to mental health care in the Americas.

Solution

To provide prompt, confidential and affordable access to mental health support to people with limited/no access, through a technological service or with the support of organizations that reach people int the bottom of the pyramid.

Market and region

Over 100 million people live in underserved areas from the USA to Panama. Our services started in Guatemala and due to a new demand, we have expanded our operations in the USA. We expect to serve 5% of this population by 2030.

Customers and beneficiaries

With a B2B approach, we pursue to reach more people at the bottom of the pyramid. B2C model with emergency cases with underserved audiences coming from medium to low socio-economic level.

Competitive advantage

✓ 100% human-based services
✓ Extended schedules adapted to underservedpopulations with fewer territorial and technologicalbarriers to access

People in the USA receive personal support from professionals in their country of origin

Revenue model

B2B: flexibility, fee for service, post services, among others.
B2C: fee for service.

Our impact

✓ Gender: 65% of users are women, 33% of users are survivors ofdomestic violence.
✓Geographic coverage: decentralization of availability throughtechnology, diversity of equipment